We have been engaging with the industry since April 2021 about the 'Australian Foodservice Advocacy Body' or AFAB.

An integrated supply chain industry body for Australia's Foodservice sector, AFAB brings together senior Foodservice leaders representing producers, manufacturers, distributors, hospitality and service providers with a simple purpose:

"To raise the agenda and unlock the potential of Australia's Foodservice sector"

In 2020, 2021 & now throughout 2022 the Australian Foodservice sector has been decimated by the COVID 19 pandemic and clearly showed a lack of voice with policy makers. Showing us the need for a unified and comprehensive collective spanning the total industry supply chain.

"AFAB exists to Connect, Advocate & Integrate, to help rebuild our amazing Foodservice industry"


"Connecting to unlock". Identifying opportunities, bringing foodservice capabilities together in new ways to innovate and unlock new value


"Advocating for the whole". Making policy makers and stakeholders aware of 'systemic' issues in Foodservice - their causes, points of intervention, and constructive solutions


"Integrating for competitive advantage". Integrating functions across the Foodservice value chain to reduce frictional handoffs, and create economies of scale 

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We thank our Founding Partners