Australian Foodservice Advocacy Body is an integrated industry body for Australia’s $80 billion Foodservice sector that directly & indirectly employs 100's of thousands of Australians. AFAB is the first complete collective of leading Foodservice industry people coming together to facilitate a platform for education, connectivity and leadership to embrace the changing face and capability of our industry. With voice from producers, manufacturers, distributors, operators & service providers this group’s reach spans the total Foodservice value/supply chain.
Please welcome these senior Foodservice leaders to drive this agenda.
Co Founder | Chair
Sissel has more than 30 years of experience in industry research, data modelling and economic forecasting in Australasia.
With 30+yrs experience in Foodservice, starting as a Chef, then S & M manufacturing & distribution, Tony has strong cross-functional experience to lead our sector.
Sam Hewson has over 15 year's experience in FMCG across both Retail and Foodservice in National Sales Roles in Global Organisations.
Steve is a Foodservice Executive Recruitment specialist with a passion for developing capability through attracting and retaining talent for the industry.
Laura's passion for the Food and Beverage industry kick started with a Degree in Hospitality and extends across a 16-year career.
An experienced and respected Senior Executive across the FMCG industry, joining Ingham's in 2016 as the Head of Sales for Foodservice & QSR.
Venessa Barnes stepped out of the kitchen and into a new career as a sales leader, educator, speaker, industry advocate and skilled marketer specialising in food and hospitality.
Wes has extensive experience advocating for hospitality, making a strong impact over his career as an outspoken campaigner for the industry.