Australian Foodservice Advocacy Body is an integrated industry body for Australia’s $80 billion Foodservice sector that directly & indirectly employs 100's of thousands of Australians AFAB is the first complete collective of leading Foodservice industry people coming together to facilitate a platform for education, connectivity and leadership to embrace the changing face and capability of our industry. With voice from producers, manufacturers, distributors, operators & service providers this group’s reach spans the total Foodservice value/supply chain. 
    Please welcome 
    these senior Foodservice leaders to drive this agenda. 

    Board Directors

    Sissel Rosengren

    Co-Founder | Chair

    Sissel has more than 30 years of experience in industry research, data modelling and economic forecasting in Australasia.

    Tony Green

    CEO | Director

    With 30+yrs experience in Foodservice, starting as a Chef, then S & M manufacturing & distribution, Tony has strong cross-functional experience to lead our sector. 

    Abbey Jones

    Director

    With over 20 years of experience working with global brands in the FMCG, Foodservice, Ingredients and Agricultural industries

    Wes Lambert

    Director | Deputy Chair

    Wes has over 23 years experience working in and advocating for hospitality, making a strong impact over his career as an outspoken campaigner for our industry. 

    Garry Nash

    Director

    Garry's passion for the foodservice is apparent looking at his 14 yrs experience in distribution & manufacturing 

    Andrew Whittle

    Director

    Andrew's experience in all aspects of Marketing extends across all media including digital, print, television and online putting him in a great position 


    Brett Boyle

    Director

    Brett has spent over 20 years working as a people, product, process leader and coach in Foodservice, FMCG & Retail.

    Luke Grima

    Director

    Luke's Director role at KPMG focusing  on accounting and business advice in the foodservice space makes him a perfect fit for our Board

    Board Advisors

    Our Founding Partners have a highly valued seat at the table – assisting the board to deliver strategic priorities such as industry-improving projects, accelerating advocacy and having inside contribution to operational plans.

    Rohan Hughes

    Simplot Foodservice

    Scott Taylor

    Inghams Foodservice

    Chris Rodgers

    Tip Top Foodservice

    Tim Lucas

    Tip Top Foodservice

    Neil Parker

    BridgePoint Group

    Renèe Rogers

    The Aussie Plant Based Co. 

    Rod Fowler

    Food Industry Foresight

    Katie Von-Lyn

    Miller Leith

    Glen Sullivan

    Masterfoods Professional

    Sinead Kavanagh

    Fine Food Australia

    Damian Leonard

    Don/KRC Foodservice

    Trish Pegorer

    Mutti Australia

    Costa Anastasiadis

    Zeus Street Greek

    Steve Ward

    Co-Founder | Element 

    Donovan Stevens

    Ecolab



    We thank our Founding Members