Australian Foodservice Advocacy Body is an integrated industry body and lobbyist group for Australia’s $80 billion Foodservice sector that directly & indirectly employs 100's of thousands of Australians.  AFAB intends to be the first complete collective of leading Foodservice industry people coming together to facilitate a platform for education, connectivity and leadership to embrace the changing face and capability of our industry. With voice from producers, manufacturers, distributors, operators & service providers this group’s reach spans the total Foodservice value/supply chain. 
​Please welcome the next generation of senior Foodservice leaders to drive this agenda. 

Sissel has more than 30 years of experience in industry research, data modelling and economic forecasting in Australasia.

Sam Hewson has over 15 year's experience in FMCG across both Retail and Foodservice in National Sales Roles in Global Organisations.

With 30+yrs experience in Foodservice, starting as a Chef, then S & M manufacturing & distribution, Tony has strong cross-functional experience to lead our sector. 

Steve is a Foodservice Executive Recruitment specialist with a passion for developing capability through attracting and retaining talent for the industry.

An experienced and respected Senior Executive across the FMCG industry, joining Ingham's in 2016 as the Head of Sales for Foodservice & QSR.

Laura's passion for the Food and Beverage industry kick started with a Degree in Hospitality and extends across a 16-year career. 

Advisor as required extensive industry connection and experience 
Co-Founder FoodLogic.